HERMES
Hermes is a French luxury brand known for its playful elegance and subtle european humour. Mike Mellia created 130 surreal videos to be posted daily to the Hermes Instagram account of over 12 million followers. He wrote, directed, and edited each of these scenes where various Hermes objects come to life in various playful accidents. Many of the videos had 10x engagement of the brand's prior videos
Back and forth
Yellow sun
Pending
Follow the clouds
Multiply me
Tie blossom
I'm still standing
Magic trick
Ruby marble
It's raining H
Crazy pen
Robot leaves
Goal!
Roll the dice
Dust storm
Affection magnet
Can i come in?
Surrealist postbox
Foot bowl
Don't fly away
Surprise!
I agree
Horse goal
Rainbow pendulum
The swinging bag
Reflection game
Move your body
The horse trail
Keep the balance
Time for flower picking
Dancing bubbles
Fruity loop
A penny for your thoughts
Wait for me!
Mrs. Tree's festive style
Mr & Mrs Tree wish you a happy new year
Mr Tree survived the party
Put your hands up in the air
On tip-toes
An apple a day